Guerrilla Marketing Series: Reverse Graffiti Explained with Examples | SFWPExperts
Reverse graffiti can act as an alternative to outdoor advertisements like billboards and posters. In the beginning, I have mentioned reverse grafiti requires more creativity and less investment. The main benefit of reverse graffiti is it can help in increasing sales, brand awareness. Many top brands like Nike, Puma, JD sports, British gas, Dominos Pizza, Biba, BMW, Pizza Hut, Reebok, The Hard Rock Cafe, Absolut Vodka, etc use graffiti marketing technique to emphasize their upcoming products and events.